The second session however has my biggest attention. Search as part of the Microsoft vision in the field of Business Productivity supported by a single search platform. If they manage to show some cases to support the scenario they will meet my expectation.
Why my interest? Well Business Productivity is key for businesses. In the competence cluster needed to establish the functionality in an organisation that will be able to optimize the productivity, the development of Search will play a very important roll.
The technological developments due to investments are enormous. Microsoft made a big leap forward with the acquisition of FAST in 2008. I remember the session of Zia Zaman (VP Global marketing FAST back then, now CTO LG) at the soldout SharePoint conference in Seattle (2008) where he showed the FAST product that now is incorporated in the SharePoint 2010 platform.
In that session he explained how the market was devided. Google as the biggest one on the internet (the other approach in the Microsoft vision) but more important the field of enterprise search dominated by Microsoft and FAST.
I loved the longtail slide in his presentation back then. I have to look it up and will add it later.
June 3th:
Oké found it. This picture tells us how the market is (March 2008) devided between the big three and the rest. On the left the Big three devide 30% of the information access market. Most of these search query's are based on internet search scenario's. On the right most of the 70% of the search query's are about Enterprise search data access (ESP). This part is dominated by FAST. Now two years later Microsoft has adopted and integrated a lot af the FAST search capability's in there SharePoint 2010 platform. Picture the total of the Microsoft market and the ESP market (the business productivity part) in the long tail together. That's a very big chunk of the total, but more important: the money is on the right side.
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